Privacy Policy

Last updated: February 15, 2026

Yuvshop operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Yupshop is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you.

We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.

• Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.

• Account information including your username, password, security questions, preferences and settings.

• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.

• Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

• Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;

• Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;

• From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;

• From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate returns and exchanges, to enable you to post reviews, and to create a customized shopping experience, such as recommending products related to your purchases.

Marketing and Advertising

We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites.

Security and Fraud Prevention

We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect or investigate fraudulent or illegal activity, protect public safety, and secure our Services.

Communicating with You

We use your personal information to provide customer support, respond to inquiries, and maintain our business relationship with you.

Legal Reasons

We use your personal information to comply with applicable law, respond to valid legal process, enforce our policies, and protect our rights and users.

How We Disclose Personal Information

We may disclose your personal information in certain circumstances, including:

• With Shopify, vendors and other third parties who perform services on our behalf (e.g., payment processing, analytics, customer support, shipping).

• With business and marketing partners to provide marketing services and personalized advertising.

• When you direct or consent to disclosure (e.g., social media integrations).

• With affiliates within our corporate group.

• In connection with business transactions such as mergers or bankruptcy.

• To comply with legal obligations or protect rights and safety.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit may be transmitted to and shared with Shopify and third parties located outside your country of residence.

Shopify may process personal information for enhanced features and personalized advertising. For more information about Shopify’s privacy practices or to exercise your rights related to data processed by Shopify, please visit:
https://privacy.shopify.com/en

Third Party Websites and Links

The Services may contain links to third-party websites. We are not responsible for the privacy or security practices of those websites.

Children's Data

The Services are not intended for children. We do not knowingly collect personal information from children under the age of majority in your jurisdiction. If you believe a child has provided personal information, please contact us to request deletion.

Security and Retention

We implement reasonable security measures but cannot guarantee absolute security. We retain personal information as long as necessary to provide Services, comply with legal obligations, resolve disputes, and enforce agreements.

Your Rights and Choices

Depending on your location, you may have rights including:

• Right to Access

• Right to Delete

• Right to Correct

• Right to Data Portability

• Right to Opt-Out of Marketing Communications

You may exercise your rights by contacting us at:

Email: help@yuvshop.shop

We may need to verify your identity before processing your request.

Complaints

If you have complaints about how we process your personal information, please contact us at:

help@yuvshop.shop

You may also have the right to lodge a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred outside your country. Where required, we rely on recognized transfer mechanisms such as Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised version on this website, update the “Last updated” date, and provide notice where required by law.